The store is located at 83 Newbury street and bedecked in pink lighting with a chic interior it is not your average bakery. Their menu features over 100 unique flavors, with 18 served daily on a rotating (daily and monthly) basis. Their store also features an open kitchen where customers can check out the cupcakes getting baked, frosted and decorated.
I had the opportunity try a few of their samples- a Red Velvet, a Boston Creme, Chocolate Coconut, Peanut Butter Fudge and a bite of their Salted Caramel. Their frosting is, in a word, divine. Rich, creamy and whipped to perfection, each was just sweet enough to satisfy that pesky tooth, but not overpoweringly so. I was not as equally thrilled with the cake unfortunately. I found it oddly spongy with a too distinct crumb structure. They weren't "dry" exactly but bordered on so. I was also disappointed to find that those cakes that were supposed to be filled with a filling (IE the Boston Creme) were not stuffed with enough filling and it was basically lost in the cake. Overall however, I feel that the flavor combinations are truly unique- Lemon Berry, Maple, Cinnamon and Honey Banana topping that list- and their frosting is lovely and decadent.